一般把设置在户外的广告叫做户外广告（Outdoor Advertising）。常见的户外广告有：路边广告牌、高立柱广告牌（俗称高炮）、灯箱、霓虹灯广告牌、LED看板等，现在甚至有升空气球、飞艇等先进的户外广告形式。这篇文章和大家分享40个非常聪明的户外广告设计案例。

McDonald’s: Billboards 200m-197m

Colorado State Patrol: Don’t Lose Your Head

Quebec city magic festival: Magic hat and pigeons

CNN: Stories with the full background, 3

Berger: Sky

Panasonic nose trimmer: Baldy

Foundation Abbé Pierre: 12

Toyota Prius: Pre-collision

Mercedes-Benz: Gullwing

BMW: Checkmate

Denver Water: Evolution

Varuhuset Femman (Femman Department Store): Keep a Friend Warm

Pathfinders Teen Homeless Shelter: Homeless Teen, 1

www.delhishomeless.org: Indoor Advertising

Virgin Atlantic: What brings you to London?

Leica binoculars: Rhinoceros

Specsavers: Scooter

Cedars-Sinai Spine Center: We know how you feel

SunSmart Cancer Council Western Australia: Cut Out

Coca-Cola / WWF: Plant Billboard